Chinese tech giant Huawei unveiled the first tri-fold smartphone, priced at 19,999 yuan (HK$22,000), yesterday at a launch ceremony in the southern tech hub of Shenzhen.
Pricier than earlier models such as Huawei’s double-fold phone Mate X5, the newly launched Mate XT is more than double the starting price of Apple’s iPhone 16 Pro Max, which was unveiled just hours ahead.
Huawei's foldable phone Mate XT allows users to fold it into three sections like an accordion screen door.
According to Yu at the launch, prices for the new smartphone start at 19,999 yuan for 256 gigabytes, with higher memory versions available for 21,999 yuan and 23,999 yuan. The phone comes in red and black colours.
“The average consumer has limited knowledge of smartphones, let alone the benefits and value of the products,” said Will Wong, a senior researcher at IDC Consulting. “Therefore, they may be put off by its high price.”
New products from both Apple and Huawei will be available from 20 September.
Jene Park, an analyst at research firm Counterpoint, said the upcoming new Huawei products are not expected to have a major impact on Samsung's and Apple's business in terms of volume.
“With a starting price of 20,000 yuan, more than double the starting price of the comparable iPhone 16 Pro Max, and limited production, the tri-fold phone is likely to be more of a symbol of Huawei's tech prowess than a major sales driver,” said Wong.
Although Apple has shown strong demand in China as a mobile phone producer, a recent report released by Canalys in the second quarter shows it has fallen out of the top five in terms of sales for the first time in China, dropping from third to sixth place.
“Huawei's new product may not have a huge impact on sales due to production constraints and high price points,” Wong said, “but it tells consumers that it is still the technology leader, and the potential challenge it poses to Apple could go far beyond market share.”
《The Young Reporter》
The Young Reporter (TYR) started as a newspaper in 1969. Today, it is published across multiple media platforms and updated constantly to bring the latest news and analyses to its readers.
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